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About Me

Joanna Brown MA (Cantab)

Career Coach (PGDip)

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Registered Career Development Professional (RCDP)

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After graduating from Jesus College Cambridge with a degree in Modern and Medieval History, I followed a career in marketing and management consultancy with Procter & Gamble, Baker Tilly Consulting and United Biscuits working on leading global brands such as Oil of Olay, McVities and Shell. Throughout this time, I was heavily involved in graduate recruitment at various universities in the UK, including Glasgow, York and Cambridge, running recruitment programmes as well as screening CVs and interviewing and assessing candidates. 

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I have a Postgraduate Diploma in Career Coaching, a Certificate in Youth Coaching accredited by the International Coach Federation and I am a Registered Career Development Professional with the Careers Development Institute and can be found on their database of approved practitioners.  I am a member of the Institute of Student Employers (ISE) and keep up to date with the latest news and trends in the graduate and degree apprenticeship employment market.

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As a mother of three daughters aged 25, 24 and 20 years I recognise that the dynamic operating between parents and their children means an impartial, independent view often adds clarity.

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Meet my Associate

Damson

Associate​

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Damson has worked in the corporate, education, and charity sectors. She has a first-class degree in English Literature from Durham University and PGCE from University College London. She began her career on Deutsche Bank's Human Resources internship and graduate schemes, before becoming a secondary school teacher. She went on to spend 18 months as full-time Volunteer Manager at charity Free to Be Kids, and is studying a part-time MSc in Child and Adolescent Psychotherapy at Birkbeck (2026 entry).  Damson provides guidance and support on personal statements, CVs, cover letters, and MA applications.

Joanna is supported by Damson

                 sarah@wallace-brown.co.uk

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Meet my Associate

Polly

Associate​

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Polly has a first class degree from Oxford in Classics and has considerable experience working as a tutor. She is experienced in the Oxbridge admissions process and provides guidance and support on how to write personal statements for Oxbridge and other universities in all subjects.

Joanna is supported by Polly

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Lucy - Mother of Exeter Graduate

Thank you so much for all your work with Tom. Since deciding on this path he hasn’t wavered AND says he is really enjoying the work. This would not have happened without your guidance and experience. I hope you feel gratified (or proud or rewarded!) because it is a real achievement to use a mixture of knowledge, experience and coaching skills to encourage him on the path. Terrific job, we are so glad we found you, I will be sending his brother and sister to talk to you too.
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